Smart Marketing Resources for Small & Start Up Businesses
I recently wrote a post for Get Busy Media titled, “Why I love and Hate Blogging.” In this post I’m going to share blogging options and necessities. Please note: there are endless ways to make money blogging, the below suggestions are merely my own preferences and what has worked for me. That also includes the [...]
I started blogging full-time about seven years ago. During those years I have lost count of how many people have asked me how to “Do what I do.” The funny thing though is that most people don’t want an honest answer. Blogging, like any other business, is not rocket science but it takes hard work, [...]
The term microblogging is one that is often used in reference to social media posts. Any update you place on Facebook, Tweet you make on Twitter, post you share on Google+, or any other update on social media platforms can be called microblogging. However, not every post is equally effective. As PrintPlace points out, certain [...]
So many professions require an employee to sit in a cubicle and work on a computer. There is the occasional meeting and collaboration session that requires you to be in the office (or so your boss says), but by and large it’s you and the computer 8 hours per day, 5 days per week. The [...]
Before I went into advertising, I spent a quick minute working in Employee Healthcare and Benefits Administration. When you looked at initiatives like wellness and nutrition (i.e exercise and diet) and employee assistance (i.e. quitting smoking) they always came back to one thing—behavior change. People often know something is detrimental to their health (donut rich [...]
As any writer knows, the hardest part of creating any sort of content is getting started. One of the tricks of the trade is to develop an idea of who it is that you’re writing for. It’s much easier to write with an awareness of the target audience in mind. Content marketers face a refined [...]
As entrepreneurs, small business owners, even as consumers, we have all heard the saying, “The customer is always right” countless times. This is a saying, though, that applies to more than just customer service. It also works with marketing. If you do not know what your customers want or even who they are, you will [...]
Let’s face it, we’re all busy and value our time. Lately, it seems all I have been getting is internet marketing service requests, but no business. Email follow ups haven’t been working either. As a part-time, “wannabe” full time entrepreneur, not even being able to hook a lead gets a little disheartening after a while. [...]
If you run an e-commerce website, you have likely experienced that feeling of apprehension – even panic – at walking away from your dashboard. You know how important it is to monitor your site closely so you can respond to trends or problems. From analytics to social media, you do a lot to keep the [...]
As a full-time guest contributor, I have been asked whether or not I think that writers should manage the relationships with editors. My answer is always a quick “yes,” but is this best for every company? If you run a large company and have several guest writers, it is incredibly common for these relationships to [...]
