Meet Eric Lyons – The TaskRabbit Power User

TaskRabbit

Want to make a ton of cash through an online marketplace of odd jobs? Are you looking to supplement you income on the side? Eric Lyons has figured out how to do exactly that. On Sunday night I was fortunate enough to speak with Eric about his experience using the online marketplace of odd jobs, TaskRabbit. For those who aren’t familiar, TaskRabbit is an online and mobile … [Read more...]

3 Smartphone App Tutorials to Help You Get Started

Building Your First App

Do you have an insightful idea for an app, but have no idea how to make it yourself? Believe it or not, you don't have to be a technology expert to create your own app. In fact, there are several helpful tutorials available to help walk you through the steps for creating an app. Whether you want to develop apps for Android or iPhone, a little research is all you need to bring … [Read more...]

Google Analytics Intelligence: How to Create Useful Events

Google Analytics Intelligence

The Google's Analytics platform is perhaps one of the most useful administrative tools for website owners, small and large. Among the plethora of features in Google Analytics is a versatile tool known as Intelligence Events. With Intelligence Events we can tell the Google Analytics platform to send out customized alerts based on various changes, updates and stats collected … [Read more...]

Africa 2.0 – The Mobile Movement

africa-2

  Your $800 iPhone 6 is really cool—and extremely powerful—but the earth-shaking mobile movement that is changing life in Africa is happening on phones that are much less fancy. Essential features that you've long taken for granted, such as sending texts, emailing, basic access to the web and mobile banking are quickly reaching areas of the “oldest continent” — a … [Read more...]

WhichPic Launch: Conversation with Founder Mike Jakovcic

LeBron James

Tell me more about WhichPic? What was the impetus for creating this app and how are you looking to position this app to users in the marketplace? One day I was looking through my pictures trying to figure out which picture I was going to put on LinkedIn as my LinkedIn profile picture. I wanted to use the most professional picture I had and I honestly couldn’t decide. In my … [Read more...]

7 Content Marketing Mistakes to Avoid

fail

Everyone is jumping onboard the content marketing bandwagon as they should be. But be sure that you aren't just doing it haphazardly without having a concise goal in mind. You should know who your readers are, or who you want to be your readers, and speak to them. You should have a content marketing agenda to keep you on track and so you can complete your goals. But what … [Read more...]

The Story of Wheel Media & One Man’s Mission to Change the World One Non-Profit at a Time

Entrepreneurship

On Friday, I was fortunate enough to speak with Michael Rolph, CEO and Founder of Wheel Media, an agency that specializes in delivering web design, social media and SEO services to small businesses, with a focus on non-profits. In the late 90’s, Michael skipped out on a career in mortgage banking to go back to school to get a Master’s in Education, with the goal of working … [Read more...]

Finding Opportunities Online for Internet Marketers

haro

There are a bunch of online tools and strategies to find new opportunities to get  your brand or clients mentioned. Sometimes it can become a lot and overwhelming, so find the tools that help you be the most efficient that you can and forget the others for the time being. New Way to do Digital PR HARO – Setup alerts through Help a Reporter Out to be notified when something … [Read more...]

Holiday Season Advertising 101

2014 Holiday Planning Guide

You may have heard about the colossal Singles Day holiday sale that takes place in China every year. For some Chinese companies, 33% of their annual revenue can be generated from this one-day online shopping spree that puts Black Friday and Cyber Monday to shame. Last year, online spend in China exceeded $5.75 billion USD on that day alone, which was almost three times the … [Read more...]

5 Things Publishers Are Doing Wrong In Mobile

Mobile Monetization

The traffic shift from desktop to mobile has led to colossal disruptions in publisher monetization. Some publishers have succeeded during this shift and others have failed miserably, but all of them have committed at least one of the sins listed below when monetizing their mobile traffic. Having Too Many Ads Nobody browses the web (or uses their favorite apps) with the … [Read more...]